"The Curse of the Funnel” sits innocently at the top of every LinkedIn ‘top five marketing horror books of the year’ posts.

Even Marti from finance swears she heard a faint whisper saying, “Optimise or perish.”

The brave who read it to the end claim that thoughts of never-ending conversion rates still haunt them.

‍Note: in the making of this book, nobody could be found that’s actually clicked on a banner ad intentionally.

Coming in Spring 2025.

Head to our blog site to read the latest from the brains of Hopeful Monsters.